Summer Brights — Trina Turk Campaign
A lucid dreamscape of color, print, and California optimism.
Walking on Sunshine translated the collection's mod-inspired silhouettes, psychedelic motifs, and saturated palette into a bright, expressive seasonal campaign world.
From creative vision to customer-facing campaign.
Working within the collection's broader creative direction, I shaped how photography, typography, color, crop, and composition came together across digital storytelling — creating distinct campaign moments while maintaining one recognizable visual world.
Creative Director
Jessica Jang
Photography
Meredith Bruner
Campaign Art Direction + Visual Execution
Aliyana Genée
